Big Data Market is in Transformational Growth Mode

The global big data market is mainly driven, by increasing market of consumer, and machine data. The increasing detail and volume of information captured by enterprises, the upsurge of multimedia, social media, and the internet of things, is expected to fuel the growth of the big data market, in the near future. Some of the other drivers fuelling the growth of the big data market, are new applications leveraging big data, and demand of unified platforms.

 Big data usually includes large sets of data, with sizes (petabytes and exabytes) beyond the ability of commonly used software tools to acquire, manage, and process data, within the lapsed time. Big data is the high-variety and high-volume information assets that require inventive forms of information processing, for improved understanding, and decision making. Big data is a developing term that defines a huge amount of structured, unstructured and semi-structured data, having the potential for information mining.  Though big data does not refer to any explicit quantity, however the term is commonly used, when it comes to processing extensively large quantities of data.
The global big data market can be segmented on the basis of types, services, and end users. On the basis of types, the global big data market can be categorized into software, hardware, and services. The software segment can be further segmented, into discovery and visualization tools, databases, hadoop distribution tools and products, system software, and others. The hardware segment can be further divided, into storage, servers, and network equipment. The services can be further categorized, as consulting services, integration & deployment services,  training and outsourcing services. On the basis of big data service, the global market can be categorized into hadoop-as-a-service (HAAS), data-as-a-service, analytics and visualization-as-a-service, and others.

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What are the factors impacting the growth of this market?
  1. The need for big data evolved to manage relational database management systems, desktop statistics, and visualization packages to handle large quantities of data. For big organizations, managing hundreds of gigabytes of data, for the first time, necessitates the need for an effective data management solution.
  2. Demand of advanced analytics and data warehousing, among big data applications and big data security intelligence, are some of the opportunities, for the growth of the global big data market, during the forecast period.
Accenture, International Business Machines Corp., Cisco Systems Inc, Cloudera Inc., Dell, EMC Corporation, Amazon Web Services Inc., Oracle Corp, HP, Microsoft, Hitachi Data Systems Corporation, are the major competitors in the global big data market. Companies providing software and hardware IT solutions are looking forward to gain a better competitive advantage in this rising market, thereby creating refined analytical solutions, and data management platforms for the enterprises.

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