Alcoholic Drinks Industry Insights by Segment, Distribution Channel and Geography
Liquor
is considered to be one of the most cherished drinks in the parties, events,
and celebrations. The increasing urbanization and up surging disposable income
are the key growth drivers of party culture in the developed, as well as
developing countries. With the increasing influence of western countries, the
alcoholic beverages are becoming integral part of the parties and celebrations.
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The
global alcoholic drinks market is
expected to grow from $1,198.6 billion in 2014, and reach $1,451.6 billion in
2020, growing with a CAGR of 3.2% during 2015 – 2020. The global market of alcoholic
drinks is mainly driven by the upsurge in urbanization and disposable income.
The increasing middle class population is increasing the affordability level of
alcoholic drink consumers. The increasing frequency of celebrations and
increasing consumption of flavored alcoholic beverages is further promoting the
growth of the market.
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ALCOHOLIC DRINKS MARKET
SEGMENTATION:
By Segment
•
Beer, cider & FABs
•
Spirits
•
Wine
By Distribution Channel
•
Supermarkets/ Hypermarkets
•
Specialist Retailers
•
On-premise
•
Others
The
global market of alcoholic drinks is highly consolidated, where the top two
players account for a share of over 60%. The key players in the global
alcoholic drinks market are Anheuser Busch-inBev, Miller Coors, Heineken
Holdings N.V., Carlsberg A/S, Diageo PLC, Grupo Modelo, SABMiller PLC, Bacardi
Limited PLC, Olvi PLC, Tsingtao Brewery Company Limited, Beijing Yanjing
Brewery Company Limited, and Kirin Holdings Company Limited.
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